The track is the second single from her upcoming EP It’s Not That Deep: Chapter 2.
On her powerful new slow burning alt-pop single ‘sad ghost’, ari hicks continues to showcase the distinctive charm and personality that has made the artist such a lauded prospect and an exciting artist to watch.
The track is from her upcoming new EP It’s Not That Deep: Chapter 2, and melds her captivating vocals with an atmospheric soundscape that creates a palpable feeling of quiet intensity and immersion throughout. Everything from the poised nature of the sound to the intoxicating bass drops that cut through the tension feels measured and deliberate, a calculating cocktail of confessional vulnerability and effortlessly cool charm. ‘Sad Ghost’ is a track that will leave a lasting impression on you for long beyond your listen, whether for the eerie and unforgettable vibes created by the soundscape or the depth that you find when you delve deeper within the narrative.
On the meaning of the haunting single ari confides, “It’s about getting a little too familiar with an emotion that you probably shouldn’t, and allowing yourself to get a little too comfortable and stuck in that place of being. There’s a vacancy in my presence in this song or almost lack thereof, meant to signify the moment I noticed that I felt whatever this was for so long, I could barely even feel it at all anymore if that makes sense. Feeling alone, secluded, tired, tired of being disappointed and let down. Eventually the easiest thing to do becomes numbing yourself from it almost entirely. ‘Sad Ghost’ is the voice I gave to that numbness.”
