‘Obsessions’ is a wildly promising and catchy debut single from Flora Summers

The artist and producer does a great job of showcasing her vibrant alt-pop sound.

The artist and producer does a great job of showcasing her vibrant alt-pop sound.

On her thoroughly exciting debut single ‘Obsessions’, Swedish songwriter and producer Flora Summers have immediately propelled herself into the conversation of 2023’s most exciting emerging alt-pop talents, boasting a lush and catchy sound that feels packed full of vibrancy and life.

The track explores the artist’s tendency to go headfirst into situations and fixate on things for better or worse. This relatable narrative is something that a lot of people will resonate with, and the captivating nature of the thoughtful sound just double downs on this kind of appeal and charm, complete with a soaring, cathartic chorus articulates the modern pop appeal of the release. The track is a gorgeous showcase of Flora Summers and her instantly endearing charm, with both the candid, heart-on-sleeve nature of the lyrics and the colourful charm of the instrumentation and soundscape making for a track that is swimming with reasons to fall in love with it.

“Obsessions is the kind of song that fell from the sky.” Flora Summers says of the new release. “All of a sudden I had summed up myself and my tendency to go way too hard into situations. I fall head over heels in love, I listen to songs that I love until I can’t stand them anymore and I get completely absorbed by characters in books and movies. It’s always all or nothing for me.”