The track is the third and most recent collaboration from the acclaimed producer and multi-instrumentalist
Exploring themes like vulnerability, self-reflection, and longing, new Luke Champion and Elsa single ‘PRETEND’ is a resonating and relatable tale of heartbreak and a struggle to let go that has an emotional core that many listeners will find solace in.
Emerging towards the tail-end of last year, Luke has established himself as an artist who’s stylish production and thoughtful collaborations with vocalists have brought consistently compelling and engrossing results, with the new single utilising his distinctive style to make for a one-of-a-kind listening experience that has this effortless smoothness despite its heart-wrenching narrative. Love’s complexities and the raw and unfulfilling places that it can often leave us are explored in compelling fashion on the new single, offering a perfect marriage of style and substance that you will fall in love with for a wide range of reasons.
