‘Don’t Hold On’ is a gorgeous, jazz-infused debut single from MINA

The London-based, Swiss singer-songwriter establishes her effortlessly cool sound on her first release.

The London-based, Swiss singer-songwriter establishes her effortlessly cool sound on her first release.

On her debut single ‘Don’t Hold On’, London-based singer-songwriter MINA has immediately established her soulful and effortlessly immersive brand of jazz-infused pop.

The artist, originally from Switzerland, boasts a sound on the track that feels both authentic and steeped in contemporary appeal, with her timeless sound married to thoughtful lyrics about the pitfalls of modern dating and the empty, unfulfilling experiences that we can so often have with it. All in all the track is a really majestic showcase of the emerging artist and the unique sense of charm and personality that she brings to the table, Her sound has a classic, jazzy feel to it but with enough of a modern edge and sense of guile to allow MINA to turn heads and find a place for herself in the UK music scene.