‘That Song’ is a bittersweet and exceptionally catchy new release from NIIVA

The track follows the release of the widely popular 'Friends' from earlier this year.

The track follows the release of the widely popular ‘Friends’ from earlier this year.

With its insatiably funky bassline and NIIVA‘s typically immersive and engaging vocals, the Bulgarian-born, England-raised, and now Canadian-based pop artist’s latest single ‘That Song’ continues to highlight the charming and effortlessly catchy nature of her sound.

The track’s compelling and engaging rhythms and catchy beat belie the sadness of the narrative, with its poppy appeal masking story of a lost love and a song that ensures that you can’t keep them out of your head whenever you hear it. This relatable situation just compounds what is already a track that is so easy to fall in love with thanks to the artist’s charismatic appeal and its relentlessly fun feel, and hopefully the artist’s need to create new melodies that aren’t associated with heartbreak means hat we’ll be hearing much more from her in the near future.