The track is the artist’s first single since the release of her celebrated 2024 debut album Love, Love
Contrasting the vibrancy and romance of her lauded recent debut album Love, Love, Violet Whimsey has ambitiously decided to pivot to darker and sound that explores some of the more challenging aspects of life in her upcoming releases, exploring themes like loss, betrayal and grief through her work.
The first taste of this new era comes in the form of ‘what happened to our love?’, a sobering juxtaposition to the album that came before it that explores a relationship gone awry, with love lost and the people involved wondering how things went so wrong. There is a really intimate and vulnerable feel to the stripped-back sound, creating a sense of atmospheric tension that feels captivating throughout and easy to find yourself entirely immersed in. The track showcases an ambitious artist who isn’t scared to switch up on what has brought her success before, and it adds a whole new dynamic to her sound and her charismatic appeal.