‘Hopeless Not Romantic’ is a powerful showcase of Jess Hayward’s stirring brand of alternative pop

The track follows the release of the artist's well-received debut single 'Dear Diary' last year.

The track follows the release of the artist’s well-received debut single ‘Dear Diary’ last year.

On her instantly engrossing sophomore single ‘Hopeless Not Romantic’, Jess Hayward continues to showcase the complexity of her thoughtful songwriting and the seamless and powerful fashion in which it compliments her poignant alternative pop sound.

The track explores the idea of feeling trapped in a relationship, locked in a kind of co-dependent purgatory where nobody is forcing you to stay you but just can’t seem to find a way out. The measured, slow-burning nature of the sound and the artist’s arresting vocals do a great job bringing the narrative to life, with the track containing an atmospheric kind of soulful haziness that is packed full of personality and guile. The new release does a great job of showcasing what makes Jess Hayward feel so exciting and distinctive, and looks set to open up a sonic and narrative world full of twists and turns and she navigates her way through life and love through her sound.