The single is the JYLDA’s first release of 2021 following an excellent 2020
Boasting a truly unique sound that feels both irresistibly catchy and innovate, JYLDA is rapidly emerging as one of the emerging and most exciting lights of the UK alternative pop scene.
Her new single ‘So Alive’ is a shrewd example of the artists talents, featuring cutting edge electronic sounds and the artist’s captivating vocals. Her unique voice, as ever, dominates the tracks even among an inspired instrumental, as the track really showcases the range of cultures and styles that the artist has immersed herself in on her journey. A stellar effort for an artist who is really beginning to come into her own.
Speaking on the new single, JYLDA says “I wrote ‘So Alive’ during my winter isolation period in the middle of nowhere. At the time, it felt like such a surreal memory to think of going out, moving within a crowd in a club. This song is about longing for that carefree feeling which so many times throughout the pandemic has felt unreachable — and about the healing quality of dance.”