The track builds off the immense foundation laid by previous single ‘Happy’.
OLI caught our attention earlier this year with the emphatic single ‘Happy’, and has now cemented her place as one of the UK’s most exciting alternative pop artists with its follow up ‘What Happened To You?’.
The track is a slow burning and expansive journey that is delicately led by the artists often spellbinding and awe-inspiring vocals. There is an candid honesty and sincerity to the track that adds a sense of gravity to an otherwise ethereal sound. ‘What Happened To You?’ showcases the talents of the artist effortlessly, full of sparse yet pounding bass tones and soundscaping layers of synths, piano and vocals. The track puts further weight behind the idea that OLI is a serious artist to look out for, and one that could have much much more yet to come.
Speaking of the new single, OLI said: “I really wanted to do a song about a friend and not a partner. I just feel like betrayal can be so much deeper with a friend and really shatter you. Sadly, I think a lot of people have been through this and you really do find yourself asking what happened to you?? Maybe you won’t cry yourself to sleep every night but It’s a different kind of sadness.”